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Internet Strategy Services (ISS)
This program targets the specific trade area of the client store, and based upon extensive research, targets the consumers who are a demographic and psychographic match to the lineup of the client store. It is a comprehensive approach, and makes use of keyword utilities, search engine strategies, and online advertising mechanisms.
Initial Strategy Session
- Our analyst will conduct a market survey of the retail trade area, determine pertinent key words, determine submissions, and provide strategy recommendations
- A daily budget will be established
- Analytics will be reviewed
- Goals/Expectations will be established
- Store submissions will be reviewed, and submission sheets will be exchanged
Monthly Sessions
- Monthly review of analytics with analyst
- Conversion rate analysis
- Review of trade area will be conducted as well as keyword analytics
- Goals/Expectations will be established
Quarterly Sessions
- Comprehensive review of analytics as well as market share numbers
- Conversion rate analysis
- Review of trade area will be conducted as well as keyword analytics
- Comprehensive ROI review with recommendations
Targeted Email Campaigns
FurnitureFan currently has approximately 800,000 consumers who have registered to receive promotions from our partners. FFan has developed 100s of campaigns on behalf of home furnishing retailers and manufacturers. Based upon this experience we can develop a campaign specifically targeted to the consumer you are trying to reach. Currently we are conducting campaigns on behalf of both manufacturer and retailers who submit who launch campaigns on a monthly and quarterly basis. Present statistics are that these campaigns will receive an opening rate of 38% and click through rate of 3 – 4 percent.
Campaigns start at 250.00
Frequency discounts are available |
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